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former Premier of British Columbia



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Slow Carb for Life
by Harv and Patricia Haakonson
ECW Press, 2004

The Haakonsons ­ Canada’s answer to Atkins, South Beach, Zone, and all the diet fads on the market today ­ practice what they preach, each having lost 40 pounds and kept it off after changing their lifestyle to eat not only low-carb but slow carb, carbs that convert slowly to sugar. Unlike the competition, they do not advocate protein loading, low-fat foods that can be high in sugar, or counting calories. Slow Carb for Life is a practical guide based on personal trial and error, hard science, and thousands of reader testimonials that customized the program.

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Campaign Coverage:
Vancouver, Victoria, Nanaimo, Kelowna and Creston, B.C.

Campaign Dates:
Victoria October 22 - 27, 2004 Nanaimo October 28, 2004 Vancouver October 30 - November 3, 2004 Kelowna November 4 - 5, 2004 Creston November 6 - 7, 2004

Media Events:
November 8, 2004 CFAX RADIO –LIVE Host Terry Spence THE NANAIMO DAILY NEWS - Print Reporter Lynn Welburn SAANICH NEWS – Print Reporter TBC Monday, October 25, 2004 THE NEW VI – New Day CFML RADIO – Taped Carly Hebert Sunday, October 31st, 2004 7:25 pm Pac CKNW RADIO Host Sterling Faux DATE TBA CRESTON VALLEY ADVANCE - CFML RADIO – Live to tape interview

Public Appearances:
October 29 at 4:00 pm Low Carb Solutions in Tsawwassen October 30 at 12:00 at Barbara-Jo's Books to Cooks October 30 at 3:00 pm at The Cook Shop in City Square October 31 at 1:00 at Chapters in Langley November 2 at 7:00 pm at the Low Carb Centre in North Vancouver The Kelowna Chapters on November 4 from 7 pm - 9 pm

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